Adaptation:
Kuwait is a developing country that welcomes and
adapts to foreign ideas and businesses in its economy and culture. The thrive
of the frozen yogurt market started in the USA and spread worldwide. Since
Kuwait has a desert climate, such products are consumed highly and are of great
demand in the market.
The Beginning:
The first froyo franchise in Kuwait was Pinkberry.
The success of pinkberry was outstanding. People would queue in the avenues for
30 minutes just for a cup of froyo.
What do you prefer?
Although most of the froyo shops have employees
serving you, there are a couple in Kuwait that are based on self-service. Froyo
shops abroad are usually self-service. As customers enter the shop, they would
choose a machine according to which flavor they want, they would then choose a size
they like and manually serve themselves a froyo cup. Then, they would choose
their toppings and go to the cashier to pay. It is different and I believe everyone should try serving themselves some froyo for once!
Watch Self-service Froyo to have a better look at what I mentioned.
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